Zed Miller asked:




Whether you’re selling digital products or tangible goods through online channels, your business should be able to accept credit cards to ensure the widest customer base possible. Being able to accept credit cards makes your online business more accessible to a greater number of potential clients and customers, hence, increasing your customer base. By building an online enterprise that could accept credit cards, you will be able to secure payment in a more convenient and safe manner. If your online business would accept credit cards from paying customers, you’d be empowering them to spend on your products.

You will be able to access your e-Commerce merchant account control page from any country and any computer, letting you review, overview and control your credit card processing. But, as important is the fact that your customers will be able to access your e-Commerce website and your credit card processing service from any part of the world. This is important if you do not want to limit your product or service to one particular location or country.

Credit card processing gateways are 24-hour stable, i.e. they always function, and server breakdowns occur very rarely. 128-bit SSL encryption and other security technologies make it impossible for hackers to read and modify credit card information on your e-Commerce website. This makes it safe for you and your customers to use your credit card gateway.

Especially, if your e-Commerce shopping cart is equipped with a ‘One-Click Buy’ function. This means that not only you will save much time with a merchant account; your customers will be able to fill one form upon registration and then start purchasing just by clicking the “Buy Me” button on your website without the hassle of re-filling credit card information forms.

Especially, if your business is selling digital products and services which are normally available for immediate download after payment. No one wants to want to wait for a week or more for the post to arrive, pay the check into your bank account and then the time delay for the check to clear and finally credited before sending out each order.

Jerry